Corrupt DMOZ Editor New Entry

Corrupt DMOZ Editor

I don’t have much to say, but I’ll quote the entry:

Tuesday, February 08, 2005
nkLove Letter to the Incredulous… Roses for all.

Everybody’s Got Something To Hide Except Me And My Monkey
Some parties have referred to me as an ex-dmoz editor. I just want to clear up that I am a current dmoz editor with a growing list of editor names. I have been a dmoz editor for the past three years. Someone else referred to this site as a hoax… Well, if this website was any more real my hands would be in your wallet.

Cry Baby Cry
Over the years I’ve shared what I do with close friends and they too enjoy the pleasure of sabotaging website inclusion requests or delaying them for absurdly long times. We take pleasure in abusing the system. Fact: there are dozens of us with hundreds of editor names.

Living the life I do, I found it surprising to read this about my blog:

It’s too absurd to be anywhere near true, and it sounds like an amalgamation of the wildest conspiracy theories put out in various rabid anti-ODP forums.

I am most definitely PRO-dmoz and have not recently been bitten by a dog or wild animal.

Dear Prudence
Links are a commodity. Links from DMOZ are a hot commodity. Everything in this world is a commodity: everything.

If you disbelieve that someone would be so corrupt as to sell submissions into the ODP, then Dorothy, this is your wake up call.

?

Either someone’s having a lot of fun with this, or DMOZ is a mess, or heck – maybe both!

Welcome to the DMOZ Gong Show.

Glad to see an update though, it is entertaining IMO. And whether it’s true or not I have no idea, but it’s *entirely possible*.

Google needs to clean this up.

But probably won’t.

πŸ˜†

Google Quality Rater – New Opp

If you’d like to work for Google, here’s a new position:

Google Quality Rater – Temp Position

Payrolling.com is recruiting part-time remote workers to help with search quality evaluation on a project basis for Google, Inc., the search engine company based in Mountain View, California. Candidates must be web-savvy and analytical, have excellent web research skills and a broad range of interests. Specific areas of expertise are highly desirable.

I wonder what the Quality Rater(s) will be looking for? If my plate wasn’t so full, heck I’d apply just to find out! πŸ˜†

Thanks to WMW for the heads up:

WMW

Mod Rewrite Tips & Tricks

Excellent thread over at searchenginewatch to help with mod rewrite:

Mod Rewrite Tips & Tricks

This is used to help make your urls more search engine friendly. You could also use this to help redirect one old file name to a new file name. Lots of goodies here. I’m copying all this to tuck away in my private files.

Thanks for the help guys!

Google Now A Domain Registrar

Google is now an ICANN accredited domain registrar:

Google Accredited Domain Registrar # 895

This could be fun, maybe Google will have free domain promotions or cheap deals for adwords advertisers. πŸ˜†

If Google’s prices were the best buy, would you purchase your domains through them? What if Google gave higher weight to domains that were registered through them? How many of us are going to buy domains through Google just to find that out? πŸ˜†

Could this be a step to foiling all the linking networks out there? Or digging out private whois information?

Ah who knows. But I suspect this isn’t a ‘non-event’. Time will tell where Google plans to take things and what they’re going to be doing with this.

Thanks to:

Axandra Search Engine News And BetaNews for the heads up.

Link Spammers & Why They Do It

Check out this interview with a link spammer – it’s an interesting read.

Link Spammer Interview

“It was around December 2003: Google did what was called the ‘Florida update’. It changed the algorithm that measured how high a site should be ranked to spot ‘nepotistic’ links and devalue them. So if you had a link farm of sites with different names which linked heavily to each other, they were pushed down,” explains Sam.

So the link spammers – who prefer to call themselves “search engine optimisers”, but get upset when search engines do optimise themselves – turned to other free outlets which Google already regarded highly, because their content changes so often: blogs. And especially blogs’ comments, where trusting bloggers expected people to put nice agreeable remarks about what they’d written, rather than links to PPC sites. Ah well. Nothing personal.

“Comment spamming to blogs was going on before the Florida update, but it rose after that,” says Sam. “All we need is a website that allows some interaction.” Photo galleries based around PHPGallery – which allows votes and comments – are easy targets too. So many of them allow anyone to leave a comment.

And:

Why not just buy a Google ad, Sam? “You don’t get anything like the same click-through ratio. Jakob Nielsen’s studies and my own show you get six or seven times more click-throughs from ‘organic’ search results. And pay-per-click on search engines costs money! It can be £20 per click! We pay nothing to get an organic result.” But what about the moral question, that you’re using other peoples’ bandwidth and blog space and abusing it by putting your commercial message there? “The question of morals is one for the individual. While it’s legal, it will continue. It could be argued that a website owner is actually inviting content to their site when they allow comments.”

There’s a lot of info to pull from this interview, but a couple of things to note:

To be in the top ten is great, but results 8 – 10 bring a higher conversion rate.

Confirms that Google is all about ‘most links in wins’, that’s why all the comment spam. The spammers are benefitting in the rankings from all the IBLs.

And that comment spam is nothing personal – it’s just business.

Great.

πŸ˜†

So won’t the new ‘nofollow’ links implemented by Google, Yahoo & MSN defeat the link spammer?

“I don’t think it’ll have much effect in the short, medium or long term. The search engines caused the problem” – we didn’t quite follow this bit of logic, but Sam continued – “and they’re doing this to placate the community. It won’t work because most blogs and forms are set up with the best intentions, but when people find hard graft has to go into it they’re left to rot. To use this, they’ll all have to be updated. The majority won’t be. And there’ll just be trackback spamming.”

Thanks to: seroundtable for the heads up on the article.

Latest Big Topic: Comment Spam No Follow Code

Big news flying around the web that I’m sure you’ve all read several times already, the big engines are implementing a new no follow tag.

You can read more about it here:

MSN – Working Together Against Blog Spam

Google – Preventing Comment Spam

Yahoo – A Defense Against Comment Spam

This can be used on any type of website, not just blogs.

My initial reaction is one of disappointment. All this does is give one legit tool to the big boys in SEO to hold back linking benefits to other websites. But realistically, they were already using javascripts and other funky stuff to hog their PR and link authority and only pass it on within their personal networks or friends. This new code will just increase the size of webmasters that hold back legit links.

SEO has now evolved into a very ugly: the most links in wins and do whatever you have to do, use all the available tricks to limit, hide or mask your outbounds.

In other words, don’t pass on your PR and don’t give outside websites any benefit of an inbound link.

I don’t like it one bit. I’m in the midst of building a few new directory sites so keep watch here. I personally guarantee I won’t mess with your links if you submit your sites to them (free submissions btw). They’ll be pure html text links.

It’s time us little guys got together and supported each other, the game play is gonna get worse out there and it’s going to get harder and harder to obtain legit inbound links.

Sometimes I wonder if Google and the rest cater to the SEO crew just to ensure everyone else stays lost in the SERPS. What better way to encourage PPC sales?