I hadn’t planned on being back online full swing til Monday or so, but after only a couple hours sleep tonight I was woken by someone’s car alarm screeeeeching away. So what’s a girl to do at 4:30 a.m. and wide awake? Catch up on all the blog posts she missed the past week! 😉 I don’t seem to have missed all that much. But here’s the Pay Per Click fraud article promised over at AGoToGuy’s blog:
Let me state, that I will be disclosing some common business practices in the pay per click business model. Some of these comments will make a lot of advertisers extremely unhappy. It may draw backlash from some of the engines also. Frankly, I donâ€™t really care. My only concern is that someone from inside the industry finally addresses the issue of click fraud head on without skirting the truth. I am sure I will lose few friends in the industry over this article. I will be confirming some of the pay per click advertiserâ€™s biggest concerns and telling you the real story about the PPC business model from behind the scenes. This is my insider information. Itâ€™s what I know from working within the search engine market and talking to employees of other engines. Out of respect for those people I will not name names and I will not point fingers. This is an industry wide issue and that is how I am approaching it.
This is one of those *must reads*.
I don’t expect I’ll be back full swing for a couple more days, but wanted to shout out a big ‘hey thanks’ to all those blog spammers that took the time to send a few spammy posts my way while I was offline. Classy. 🙄