You’ve done a terrific job branding your website. Now disaster strikes: Google bounces you out of the SERPs. And you can’t even rank for your own brand or name - say it’s John Chow. Searchers are using your name to find you. The top results in the SERPs are feeding off the brand you built.
So [...]
If you’re developing a website with the intent of being live and thriving for several years to come (meaning legit, value driven content), chances are you’re going to be using a domain name that will have to be branded. You’ll want people to know your domain.
Once you get into the “heads” of your visitors, you’ll [...]
VeriSign Monopoly To Increase .Com and .Net Fees
VeriSign, the monopoly registry responsible for .com and .net domain names, announced that effective Oct. 15, 2007, registry fees for .com and .net domains will increase as follows:
.com domains: from $6.00 to $6.42 (+7%)
.net domains: from $3.50 to $3.85 (+10%)
The “registry fee” is the fee that domain [...]
Writing a blog with original posts and ideas has always been more appealing to me than just running around with whatever everyone else is writing about. For one thing, others have probably said everything really well already. But by staying out of the loop in terms of the ‘current noise’, you miss out on the [...]
What I’ve been trying to accomplish this summer and build a little bit of muscle on is: Detaching. What I’m finding is that my results GROW the more I disengage online.
Yes I’m still blogging and churning out new content daily. I just do it in a more time efficient manner (timestamping & pre-publishing). But I’ve [...]
SuperAff will be removed from Feedburner shortly, so if you have the feedburner rss in your feed reader, you will no longer receive SuperAff updates. This only affects a handful of SuperAff readers so it shouldn’t be too big a change for everyone.
Change the feedburner feed to http://superaff.com/feed/rss2/ and you’ll be fixed right up [...]
Around the time Martha went public there were concerns about the Martha Stewart Living brand being able to hold up if there were ‘No Martha’. What happens to investors when Martha dies? Retires? Or if she’s dragged down in public opinion (this was “Before Scandal”). It was questioned whether the brand was so tied to [...]
Is it ok with Google if you sell paid links on your blog? Yes
As long as we’re talking about links, this seems like a pretty good opportunity to talk about a simple litmus test for paid links and how to tell if a paid link violates search engines’ quality guidelines. If you want to sell [...]
A funny thing happened on my way to figuring out who to work with and who not to . . .
A month or so after dumping all the bloggers that happily gobbled up all the inbounds and comments I sent their way for a couple months…I get an email from one of the BFFs:
(summarized)
Hi, remember [...]
Blog Swag Approach: Hi, I’m following your blog and I just love it! I think your readers would be very interested in my product BlahBlahBlah, here’s a link to the website for more information. I’d be happy to send you a free sample if you’d like.
Me: Hey alright, I can dig freebies!! But I checked [...]
