Part of being involved with internet sales and affiliate marketing is that you are exposed to and bombarded with so much ‘marketing’ and ‘guru’ information. In fact I’ll say it: Too much information, and much of it is really fluff or rehashed mumbo jumbo that you could have spent your time better by sorting through your spam folder.

Since the J-O-B is going full throttle right now, I picked through my mile-high ebook pile and snapped up Seth Godin’s Unleashing the Ideavirus to read during downtime at work. I’m almost ashamed to say it: I have never read it.

I know many of you are in the same boat as me: an onslaught from every direction with all the ‘must read’ ebooks where experience has taught you that only 1 in *maybe* 12 were worth the time. And you’re probably tired of the ‘To Read’ pile stacked high. But this one truly is a diamond in the rough and will probably shift your thinking and what you’ve been taught. You can buy a hard copy off Amazon, or download the ebook (free) here: Unleashing the Ideavirus. For the ebook, just click on ‘Get It’ and you’ll see the download option. No need to supply an email address either. Go Seth!

I’ve only read the first 1/3 of the book so far, and it has already tilted my perceptions of marketing. I’ll never see iPods, Palm Pilots, Blogs, Hotmail, and the up-and-coming *explosions* the same way again.

And my feelings about popups, banner ads, and other ‘annoying’ methods of promotion have been confirmed. It doesn’t make sense to me to irritate and intrude. Never has and never will. I know the numbers suggest otherwise, and that’s why I’m at a J-O-B rather than 24/7 earning online like many fly-in/pop-up marketers or those that assault their opt-in lists, but to autorespond 88 messages so I can make a sale on a single product just doesn’t feel long term to me. If you don’t respect your visitors/opt-ins/audience, doesn’t that eventually come full circle? Surely that’s a cosmic law!

I’m curling up with this book, but better yet - I’m so appreciative that someone actually took the time to teach me a thing or two.

Free Copy: Unleashing the Ideavirus